PRIVACY POLICY

OUR PRIVACY PROMISE TO OUR CUSTOMERS
At J & W EVENTS LIMITED we promise to be clear and transparent when it comes to
your data. We’ll let you know how we use your data and ensure that we collect and
store it securely. J & W EVENTS LIMITED is the business who represent The BPM
Festival.

Safety and transparency are our priorities
We have to collect and store some data about our customers and subscribers, like your
name and email address. We also have to share your data with our trusted partners like
Facebook and Mailchimp (Our email provider) to ensure that we’re able to contact you
with festival news and updates.
We promise to collect, process, store and share your data safely and securely. We’ll
also make sure that the other businesses we work with are just as careful with your
data.

We use data to keep you in the loop!
If you choose to receive further marketing from BPM Festival (The festival ran by J & W
Events Limited) we will let you know when tickets are on sale, or send you the latest
festival news or line-up information, via email, Facebook, Twitter or other digital
marketing platforms. Remember, that you can always opt-out of this at any time by
emailing us at info@thebpmfestival.com with the header ‘unsubscribe’

Finally, Cookies..
We use website cookies to track your web visit. This enables us to customise content
and advertising and analyse website traffic. We share information about your use of our
site with our trusted social media, advertising and analytics partners. You can find more
information about the benefits of cookies in section 10.

OUR PRIVACY POLICY IN FULL
1. INTRODUCTION
2. HOW WE USE PERSONAL DATA
3. INFORMATION WE MAY COLLECT ABOUT YOU
4. INFORMATION WE MAY COLLECT FROM YOUR INDIRECTLY
5. INFORMATION WE GET FROM THIRD PARTIES
6. HOW WE USE INFORMATION THAT WE COLLECT ABOUT YOU
7. WHO WE MIGHT SHARE YOUR INFORMATION WITH
8. UPDATES TO OUR PRIVACY POLICY
9. YOUR RIGHTS
10.COOKIES USED BY OUR SERVICE PROVIDERS AND THEIR BENEFITS
11.MANAGING COOKIES
12.OUR DETAILS
13.DATA PROTECTION OFFICER

1. INTRODUCTION
We are committed to ensuring the safeguarding of your data and will adhere to our
policies outlined below.
1.1 This policy applies where we are acting as a data controller with respect to
the personal data of our website visitors, in other words, where we determine the
purposes and means of the processing of that personal data.
1.2 We will ask you to consent to our use of cookies in accordance with the terms of this
policy when you first visit our website.
1.3 Our website incorporates privacy controls which affect how we will process your
personal data. By using the privacy controls, you can specify whether you would like to
receive direct marketing communications and limit the publication of your information.
You can access your data at any time by emailing info@thebpmfestival.com
1.4 In this policy, “we,” “us” and “our” refer to BPM Festival. For more
information about us, see Section 12.

2. HOW WE USE PERSONAL DATA
To communicate with you
From time to time we will send festival news and updates to our customers via email or
SMS. Please be aware that that these communications are not made for marketing
purposes and as such, you will continue to receive them even if you opt-out from
receiving marketing communications.
To personalise your customer experience
We may use your personal data in order to tailor our services to your needs and
preferences and to provide you with a personalised customer experience. For example,
if you have previously bought a VIP ticket, then we may email you about a VIP package
which we think may be of interest to you.
To keep you informed
Occasionally we will keep you informed about relevant festival news and updates via
email, SMS, Social media or other digital marketing platforms. To do this, we will share
your data with our trusted partners: Mustard Media (Digital agency) Facebook,
Instagram, Twitter, Mailchimp (Email provider), and Text Global (SMS provider) We will
never share your data with another third party without your consent. Remember that you
can choose to opt out of our updates by emailing info@thebpmfestival.com with the
header ‘Unsubscribe’

1. INFORMATION WE MAY COLLECT ABOUT YOU
Newsletters • If you register for one of our newsletters or request any advance
information about our Events or services (such as access to pre-registration or early
bird tickets), we will collect your name and contact details.
Purchases
If you make a purchase with us (whether for an Event ticket, Event package or any
other goods and/or services) we’ll collect any information necessary to provide you with
your purchase. For example:
we’ll typically ask for your name, age, email address, account password, date of birth,
and payment details so we can process your Event ticket purchase, deliver your ticket
and/or your cashless payment wristband to you. We may also request other emergency
contact information;
we’ll collect information about any particular requirements you may have in order to gain
access to an Event: this may mean providing us with information about your physical
health or similarly sensitive information;
if there are circumstances where we need to verify your age for entry to an Event or for
fraud prevention and detection, we will ask for proof of identity and age (such as a
driver’s licence or passport) We will not store these details.

Competitions and Surveys
● Every now and again, we might invite you to participate in competitions or
surveys. We’ll collect information, so you can participate in these and deliver the
prize if you win: this will include details such as your name, age and email
address and any other information you provide in connection with your
competition entry and/or survey response.

Health and welfare
● If you ever need to visit one of the health and welfare tents or facilities at BPM
Festival, you might need to give certain health or medical information which may
be considered sensitive information. Sometimes, these services will be managed
by a third party at the Event and not us, in which case we won’t have control or
visibility of the information you give, and this Privacy Policy and Cookies
Statement won’t apply.

1. INFORMATION WE COLLECT FROM YOU INDIRECTLY
Communications
● If you contact us through one of our online forms, or our social media channels,
by phone or email, we may keep a copy or record of that correspondence.
IP address and device information
● We will collect certain technical information about your device visits to our
Platform and how you use the Platform. This may include your IP address,
geographical location, device details such as your IMEI number, the MAC
address of the Device’s wireless network interface), browser type, referral
source, length of visit, operating system, number of page views and similar
information. This information is collected to give the user a more personalised
website experience. This information may be collected by a third-party analytics
service provider on our behalf and/or may be collected using cookies. For more
details about cookies please see the specific section below.
Cashless payment wristbands at BPM Festival
● Our RFID system will allow you to make cashless payments (such as food and
drink) and/or provide you with access (such as entry to the festival or VIP areas).
If you use a cashless payment wristband, we may collect certain information
about your interactions at, and engagement with, the Event and our event
partners. For example, we may know which stands, tents or sponsors you visited
and what purchases you made at the Event. We do this to provide you with a
more interactive and enhanced festival experience, such as informing you about
nearby happy hours or secret parties, by sending you an SMS.

Email Response Information
● We might collect information about how you react to the emails we send to you,
for example, how many times you open the email or if you engage with its
content (for instance, by clicking on any links within it).
Social Media and Information you post online and reviews
● We might collect information relating to any social media posts or comments you
share online about our Events that are in the public domain (for instance, if you
leave a review about our Event on a third-party social media site like Facebook).
If you leave a comment or review on one of our social media official pages (such
as through our Facebook, twitter or Instagram accounts), we may use this
information to respond to your posts. We are not in control of these third-party
platforms and you should refer their privacy notices if you want to know more
about how they use the information you share online.

1. INFORMATION WE GET FROM THIRD PARTIES
Ticket agents and service providers
● We will collect information about you from third parties that we work closely with,
so we are able to deliver the goods or services you have requested. For
example, we might work with a ticket agent who you have bought a ticket from for
the festival. In those circumstances, they might give us your details,
so we can provide you with access to the Events you bought tickets for, or other
ancillary services. We might also use third-party companies to manage our payment
systems or Platform, they may collect information directly from you on our behalf.
We may also use the data provided from our ticket partners to provide you with relevant
festival updates via email, SMS, Facebook, Twitter or other digital marketing platforms.
We will only use this data provided that you have consented to further marketing. You
can opt out at any time by emailing info@thebpmfestival.com or clicking the opt-out link
on the e-mail.

Ticketing partner
Privacy policy
Ticket Arena Limited https://www.ticketarena.co.uk/help/privacy-policy
Festicket Limited https://www.festicket.com/privacy-and-cookies/
1. HOW WE USE INFORMATION THAT WE COLLECT ABOUT YOU
We may use your information for the following purposes:
Service and Operational Purposes
● to provide you with your Event ticket or any other goods, services and
information that you have requested from us;
● to manage your entry to BPM Festival, including age and identification
verification;
● to provide you customer service and support, deal with enquiries or update you
of changes to BPM Festival, or other services;
● we might contact you by phone to offer assistance if you have entered your
contact details on our Platform to purchase our Events but have not completed
your purchase;
● to improve and update our Platform and to make sure that content from our
Platform is presented to you in the most effective and optimal manner (please
view the specific Cookies section for more information);
● to carry out aggregated and anonymised research about general engagement
with our Events, Platform and other goods and services; and
● to allow us to monitor access to, and attendance at, BPM Festival for health,
safety and security purposes.

Marketing Purposes
We will only contact you for marketing purposes if you have opted-in to receive further
marketing from us. By opt-in, this means that you have passed on your email to us and
have confirmed that you are happy for us to contact you with festival updates and news
via Email and our third-party partners: Facebook, Twitter, Text Global, Google and any
further digital marketing partners that we work with.
If you have given us your email address but chosen to opt-out of further marketing, then
we will only contact you via email and will never contact you via our third-party partners:
Facebook, Twitter, Text Global, Google, and any further digital marketing partners that
we work with.
If you have opted-in to receiving further festival updates from us, then we will use the
following partners below to communicate with you.
We no longer store Facebook custom audiences, Twitter lists or pixel data from
previous years festivals within our third party platforms, as we can’t be certain that all of
these customers are happy for us to contact them via our third parties. Therefore, if you
have attended one of our events in the past and wish to continue to receive further
marketing from us then you will need to accept our email invitation to indicate that we
are able to contact you via these platforms.

WE MAY SHARE YOUR DATA WITH OUR TRUSTED THIRD PARTIES
Facebook Custom audiences
We may share your email address with Facebook in order to add you to our BPM
Festival ‘Custom Audience’ list in Facebook. This means that we are able to send you
relevant content ensuring that you will be the first to know about any announcements,
news or competitions. Facebook process this data and hold it for a maximum of 48
hours before it is deleted.
We will never share the BPM Festival Custom Audience with any of our partners, other
festivals or businesses.
We also use interest based targeting in order to send festival news to those who we
believe may be interested. For example, if you are a Female, AGED 18-30, whose
‘likes’ and ‘interests’ include ‘BPM’ ‘Clubbing’ ‘festivals’ and ‘Portugal.’ then you’re
probably going to receive Facebook content from us! If you see an advert from us and
would like to stop us from sending these to you, you can amend your privacy settings to
do so. You can find more information on an advert’s targeting by clicking ‘Why Am I
Seeing This Ad’ on any of our adverts, this will then provide you with a breakdown of
how and why you have been included within that particular targeting group. You can find
the Facebook GDPR privacy policy here > https://www.facebook.com/business/gdpr

Facebook Pixels
We add Facebook tracking pixels to the BPM Festival website. This enables Facebook
to understand when you have visited the site as well as your behaviour. Facebook is
then able to serve you with relevant BPM Festival content based on this information.
For Example, if you have visited our site and registered for BPM Festival updates,
Facebook will then be able to send you these relevant updates.
You can choose to opt out of Facebook cookies at any time. When you visit our website,
we give you the option to agree/disagree with cookies. In addition, we have provided
information on how to disable cookies on your browser below.
Facebook chat bot
You are able to sign-up to our Facebook chat bot on our BPM Festival Facebook page.
You are able to unsubscribe from this service at any time, by simply typing ‘unsubscribe’
at any time into the chat bot.
We will not send any promotional material to people who have opted-in to our chat bots
without them first accepting the conversation flow.
We may send plain-text messages at our discretion via our chat bot to those who have
opted in to the chat-bot.

TWITTER
We may share your email address with Twitter in order to add you to our BPM Festival
‘Audience list’. This means that we are able to send you relevant content ensuring that
you will be the first to know about any announcements, news or competitions.
We will never share the BPM Festival Audience List with any of our partners, other
festivals or businesses.
We also use interest based targeting in order to send festival news to those who we
believe may be interested. For example, if you are a Female, AGED 18-30, whose
‘likes’ and ‘interests’ include ‘BPM’ ‘Clubbing’ ‘festivals’ and ‘Portugal.’ then you’re
probably going to receive Twitter content from us! If you see an advert from us and
would like to stop us from sending these to you, you can amend your privacy settings to
do so. You can find the Twitter GDPR policy here > https://gdpr.twitter.com/en.html

TEXT GLOBAL
We may share your name and mobile number with our SMS provider ‘Text Global.’ This
enables us to contact you via SMS occasionally. We rarely use SMS marketing and will
only contact you if there is anything urgent /important that we need you to know. For
example, if you are joining us at BPM Festival and there has been a change to the
programming/ updated timings etc. You can opt out of SMS marketing at any time, we
will always provide an option for you to opt-out. We will only contact you via SMS if you
have agreed to SMS marketing. You can find a link to their privacy policy here
http://textglobal.co.uk/privacy-policy

GOOGLE AND YOUTUBE
We use Google Tag Manager to enable us to use Google tracking pixels on the BPM
Festival . This allows us to send you relevant marketing via Google channels, such as
display banners and Youtube, based on your behaviour on the website. For example, if
you have registered for BPM Festival 2019 updates, then we will serve you with 2019
updates via banner marketing. You can find the Google GDPR policy here >
https://privacy.google.com/businesses/compliance/#?modal_active=none

MAILCHIMP
If you have submitted your email address via our website then we will store this with our
trusted email provider Mailchimp w hose servers and offices are located in the United
States, so your information may be transferred to, stored or processed in the United
States. Mailchimp are committed to achieving compliance with the GDPR. You can find
more about the Mailchimp GDPR privacy policy here >
https://mailchimp.com/legal/privacy/

Legal Purposes
● We may use your information to enable us to enforce our legal rights, and/or to
protect the rights, property or safety of our employees and/or other third parties.
1. WHO WE MIGHT SHARE YOUR INFORMATION WITH
We might share your personal information with:
● selected third parties that we work with, so we are able put on BPM Festival. For
example, when you register to attend the festival, we might need to share your
information with third party sub-contractors or service providers that help us to
put on our Events (such as venue or security staff);
● any other third party that you have indicated you are happy for us to share your
information with for marketing purposes;
● advertisers and advertising networks so they can serve relevant adverts to you.
This information will only be used in anonymised or aggregated form. For
example, we might provide information that 500 men aged under 30 have clicked
on a particular advertisement on any given day;
● prospective sellers or buyers of any business or assets if, we need to disclose
information about people who attend our Events or use our products or services;
● any other third parties where it’s necessary to enforce our legal rights, or to
protect the rights, property or safety of our employees or third parties, or where
such disclosure is required by law.

1. UPDATES TO OUR PRIVACY POLICY
Amendments
8.1 We may update this policy from time to time by publishing a new version on our
website
8.2 You should check this page occasionally to ensure you are happy with any
changes to this policy.
8.3 We may notify you of changes to this policy by email .
9.YOUR RIGHTS
9.1 You may instruct us to provide you with any personal information we hold about
you;
(a) the supply of appropriate evidence of your identity [(for this purpose, we will
usually accept a photocopy of your passport certified by a solicitor or bank plus an
original copy of a utility bill showing your current address)].
9.2 We may withhold personal information that you request to the extent permitted by
law.
9.3 You may instruct us at any time not to process your personal information for
marketing purposes. You can do this by emailing us at info@thebpmfestival.com with
the header ‘Unsubscribe’
9.4 In practice, you will usually either expressly agree in advance to our use of your
personal information for marketing purposes, or we will provide you with an opportunity
to opt out of the use of your personal information for marketing purposes.

10.COOKIES USED BY OUR SERVICE PROVIDERS AND THEIR BENEFITS
The following types of cookies may be in use on our the BPM Festival website:
Category 1: strictly necessary cookies
These cookies are essential in order to enable you to move around the website and use
its features, such as accessing secure areas of the website. Without these cookies
services you have asked for, like shopping baskets or e-billing, cannot be provided.
Category 2: performance cookies
These cookies collect information about how visitors use a website, for instance which
pages visitors go to most often, and if they get error messages from web pages. These
cookies don’t collect information that identifies a visitor. All information these cookies
collect is aggregated and therefore anonymous. It is only used to improve how a
website works.
Category 3: Functionality Cookies
These cookies are used to recognise you when you return to our website. This enables
us to personalise our content for you, greet you by name and remember your
preferences (for example, your choice of language or region).

Category 4: Targeting or Advertising Cookies
These cookies are used to deliver adverts more relevant to you and your interests. They
are also used to limit the number of times you see an advertisement as well as help
measure the effectiveness of the advertising campaign. They are usually placed by
advertising networks with our permission. They remember that you have visited a
website and this information is shared with other organisations such as advertisers.
Quite often targeting or advertising cookies will be linked to site functionality provided by
the other organisation.
Our service providers use cookies and those cookies may be stored on your computer
when you visit our website.
We use Google Analytics to analyse the use of our website. Google Analytics gathers
information about website use by means of cookies. The information gathered relating
to our website is used to create reports about the use of our website. Google’s privacy
policy is available at: https://www.google.com/policies/privacy/ .The relevant cookies are:
Facebook, Twitter, Google analytics and Google tag manager
We use Facebook tracking pixels. This service uses cookies for helping us to measure
the effectiveness of our marketing, build custom audiences, understand conversion
behaviour and optimize our marketing. You can view the privacy policy of this service
provider at https://www.facebook.com/about/privacy/ . The relevant cookies are;

Functionality and targeting cookies.
We occasionally use Twitter tracking pixels. This service uses cookies for helping us to
measure the effectiveness of our marketing, building tailored audiences, understand
conversion behaviour and optimize our marketing. You can view the privacy policy of
this service provider at
https://business.twitter.com/en/help/ads-policies/other-policy-requirements/policies-for-c
onversion-tracking-and-tailored-audiences.html The relevant cookies are; Functionality
and targeting cookies.
We use Google tag manager. This allows us to deploy website tags all in one place.
This service uses cookies for helping us to measure the effectiveness of our marketing,
building tailored audiences, understand conversion behaviour, optimize our marketing
and understand website visits and behaviour. You can view the privacy policy of this
service provider at https://policies.google.com/privacy?hl=en-GB&gl=uk
We use Google analytics tracking pixels. This enables us to monitor website activity and
understand user behaviour as well as gain insight into our website visitors for examples
their location. You can view the privacy policy of this service provider at
https://developers.google.com/analytics/devguides/collection/analyticsjs/cookie-usage
We occasionally use Hot Jar tracking pixels. This enable us to monitor website activity
and understand user behaviour. You can view the privacy policy of this service provider
at https://www.hotjar.com/legal/policies/privacy

1. MANAGING COOKIES
11.1 When visiting our website we will give you the option to accept cookies. If you
choose not to accept cookies, then we will not track your visit or behaviour on our site.
You can manage cookies in your browser setting and control whether your browser will
accept cookies, reject cookies or notify you each time a cookie is sent.
You may elect to reject cookies by adjusting your browser’s settings,but doing so will
limit the range of features available to the visitor on our site and most other major
websites that use cookies.
You can however obtain up-to-date information about blocking and deleting cookies via
these links:
(a) https://support.google.com/chrome/answer/95647?hl=en (Chrome);
(b)
https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences
(Firefox);
(c) http://www.opera.com/help/tutorials/security/cookies/ (Opera);
(d)
https://support.microsoft.com/en-gb/help/17442/windows-internet-explorer-delete-mana
ge-cookies (Internet Explorer);
(e) https://support.apple.com/kb/PH21411 (Safari); and
(f) https://privacy.microsoft.com/en-us/windows-10-microsoft-edge-and-privacy
(Edge).
11.2 Blocking all cookies will have a negative impact upon the usability of many
websites.

1. OUR DETAILS
12.1 This website is owned and operated by J & W EVENTS LIMITED
12.2 We are registered in Merlins, Brook Lane, Alderley Edge, Cheshire, SK9 7RU
12.3 Our principal place of business is at Merlins, Brook Lane, Alderley Edge,
Cheshire, SK9 7RU
Company No: 09215178
12.4 You can contact us:
● by post, to the postal address given above
● by email to info@thebpmfestival.com
1. Data protection officer
13.1 Our data protection officer’s contact details are:
dataprotection@thebpmfestival.com / 01614020224
LAST MODIFIED: March 2019